Who is Cliff Fontenot? (Besides someone who refers to himself in the 3rd person for SEO purposes). Well for one on LinkedIn, he: Runs a company that makes SEO (and gambling/betting related) companies lives much easier when it comes to link building. What does he do that will make your link building life so footloose and fancy-free? He has spent years doing nothing but building relationships with 20,000+ websites online and has outreach teams standing by for more. This is NOT a blog network or such crapola but real websites with real traffic. These sites include Forbes, Harvard, Marketwatch, Entrepreneur, and other top tier news sites, as well as specific niche sites he can outreach to depending on what you are looking for. Which means all you have to think about is the content on your clients' site and his company can do the rest CHEAPER than most of the white label SEO companies out there (He knows this because he does work for white label companies and can still make money when they add A LOT on top). If you want more links, he can do outreach on the good ol' WWW and get you links in bulk on super niche sites per your specification. He also has more advanced techniques that he can discuss personally 1 on 1 that can double or triple the actual value of your links with a low cost of entry. As a human in the real world, he is: An avid (or maybe addicted?) reader in personal development, he reads Tony Robbins, Bob Proctor, David Shade, Matt Furey, Dale Carnegie, Napolean Hill, David Allen, Maxwell Maltz, among other book and/or coaching programs. He probably won't stop! He is also outnumbered by 4 girls in his family, 3 of them are under 12 (his kids) and one of them thankfully over 18 (his wife) and another one on the way (It's a boy, hallelujah!). In the spare time after that, he looks at the ceiling for 5 minutes before going to bed, when it is quite peaceful.