As a Social Media Marketing Specialist,, my primary responsibility is to plan, create, and execute social media campaigns to increase brand awareness and engagement, drive website traffic, and ultimately, generate leads and sales. Increased social media followers by 50% in the first six months of joining the company through targeted advertising and organic growth strategies. Developed and launched a successful social media campaign that generated 200+ leads and $50,000+ in revenue. Implemented a social media listening and engagement strategy that resulted in a 25% increase in customer satisfaction and brand loyalty. Established the company's presence on a new social media platform (TikTok) and grew the following to 10,000+ in three months.